I had a moment of inspiration this week for a new name for this blog: “Thinking Human”. It describes my design approach: solving human problems by understanding human needs. Through design observations in this blog and my work as UX designer and developer, I’ve learned that great physical and digital experiences are created when humans are at the centre. Often we get it the other way around and create technology that’s not based on a real human need.

My goal is to learn. Through this blog, I will capture my observations from a human perspective of good, enjoyable, well designed experiences as well as poor, annoying, badly designed experiences. By writing about my observations and deconstructing designs, I hope to learn the genetics of good and bad design.

The featured image is my first made in Adobe Illustrator
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